Privacy Policy
Last Updated: January 2026
Premier Wines ("we," "us," "our," or "Company") operates premierwines.org. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated content, functionality, and services offered thereon (collectively, the "Website").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Website. By accessing and using premierwines.org, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it, such as your name, email address, and any other details you submit through forms or inquiries.
- Technical Information: Your IP address, browser type, operating system, referring URLs, pages visited, and time spent on the Website.
- Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to recognize you, remember your preferences, and understand how you interact with our Website.
- Usage Data: Information about your interactions with our content, including clicks, scroll depth, and affiliate link engagement.
How We Use Information
We use the information we collect for the following purposes:
- To operate and improve the Website's functionality and user experience.
- To conduct analytics and understand user behavior and traffic patterns.
- To track affiliate referrals and commissions from connected casino partners.
- To send you communications, including responses to inquiries and promotional content (with your consent where required).
- To comply with legal obligations and enforce our Terms of Service.
- To detect, prevent, and address fraud, security issues, and technical problems.
Cookie Policy
Our Website uses the following types of cookies:
- Essential Cookies: Required for basic Website functionality, security, and navigation.
- Analytics Cookies: Help us understand how visitors use the Website and measure performance.
- Affiliate Tracking Cookies: Used to track referrals to partner casinos and calculate affiliate commissions.
- Preference Cookies: Remember your settings and preferences for future visits.
You can control or disable cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking cookies may affect Website functionality. For more information about cookies, visit allaboutcookies.org.
Third-Party Links
Our Website contains links to third-party websites, including casino operators and affiliate partners. We are not responsible for the privacy practices, content, or security of external websites. We strongly encourage you to review the privacy policies of any third-party sites before providing personal information or engaging in transactions.
Your use of third-party websites is governed by their respective terms and privacy policies, not this Privacy Policy.
Your Rights
California Residents: Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), you have the right to:
- Know what personal information is collected, used, and shared.
- Delete personal information collected from you (with certain exceptions).
- Opt-out of the sale or sharing of your personal information.
- Access and obtain a copy of your personal information.
- Correct inaccurate personal information.
- Opt-out of targeted advertising and automated decision-making.
To exercise these rights, contact us using the information below. We will respond to verified requests within 45 days.
Data Retention
We retain personal information for as long as necessary to provide our services, fulfill the purposes outlined in this Privacy Policy, and comply with legal obligations. Analytics and usage data are typically retained for 12-24 months. You may request deletion of your personal information by contacting us, subject to legal and operational requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about our data practices, please contact us at:
Email: privacy@premierwines.org
We will make every effort to address your concerns and respond to your inquiries promptly.